Personal PROFILE or Business PAGE: What's the right choice for real estate agents? (Did you know there's a difference?)
Considering there are more than 2 billion monthly active Facebook users, if you don't have a presence on Facebook, you've likely been nervous about trying it out, feel you don't have the time, feel you don't understand it, or are happy just looking over someone's shoulder. (Or, maybe you choose to live a life void of social media … and that's okay, too!) But there's a big difference between sharing pictures of your dog on your personal PROFILE and becoming the go-to real estate agent in your market via a professional business PAGE. Wait a minute. There's a difference between a personal PROFILE and professional business PAGE ? You betcha! What's the difference? When you first joined Facebook, you set up a personal PROFILE and added your friends and family to your network. Traditionally, this is where you share your daily life, things that inspire you, pictures of your dog or grandkids, etc. A professional business PAGE, on the other hand, is designed...
